The Franchise CO.
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Established and prospective franchisors
Services to established and prospective franchisors
We plan, adapt and implement the establishment of powerful networks. Our market researches are real growth oriented, designed to your specific needs
BUILDING A NETWORK
- National and International Strategic Development
- Franchise agreement
- Franchise Package-legal, finance, marketing
- Franchisee Evaluation and Recruitment
- Concept Customization to local market requirements
- Franchise Marketing Plans
- Market Research, Retail Audits and Retail Network Analysis
PILOTE OPERATIONS
- Feasibility Studies and Assessment
- Strategic Development Planning
- Investment and Financial Planning
- Concept Optimization
- Executive recruitment and Evaluation
- Franchise Operating Systems and Manuals
RETAILING
- Retailing Concept and Retail Store Layout
- Category management and Product Mix planning
- Retail Management Information Systems
- Site Approval Process
- Local Store Marketing
- Key Performance Indicators
- Mystery Shopping
- Delivery Management
HR MANAGEMENT
- Franchisee Evaluation
- Executive Recruitment
- Training and Motivational Programs
PR AND COMMUNICATIONS
- Media and Communication Strategy
- PR and Media Relations
- Franchise networks Conventions
- Press Conference Newsletters
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Contact Us
The Franchise Co - Bulgaria - Industrial Area - North, Kazichane, Sofia 1532, tel. 02/ 9999 521, fax 02/ 9999 519, e-mail info@franchise.bg